Two Case Western Reserve University students, Danny (left) and Michael (right), so passionate about bodybuilding and powerlifting, were frustrated with the quality and consistency of their university's meal plan food. After two years on the meal plan, they decided to get hands-on and make a change. They started out through a partnership with a restaurant on campus, where they offered a new health bowl concept to like-minded students who wanted healthier dining options. After seeing great success, Danny and Michael became determined to take expand their reach across the nation. This is when they decided to enter the CPG (consumer product goods) space and introduced the Redheart Protein Cookie. Redheart takes pride in meeting higher health standards without compromising taste.